We support a book at whatever stage it is in — manuscript, pre-publication, launch week, or long after release. Rather than treating promotion as something that starts on release day, we build a promotional plan appropriate to where your book actually is right now.
The Problem Solved
Most authors only think about marketing once the book is already published, by which point the most valuable window — building anticipation before release — has already passed. Coming in earlier gives a book far more room to find its readers.
Deliverables
Exactly what you will receive throughout this engagement.
Positioning
- Genre & comp-title positioning
- Target reader profile
- Core promotional angles
- Key messaging and hooks
Campaign Plan
- Stage-appropriate roadmap
- Pre-launch build-up plan
- Launch week schedule
- Post-launch sustain plan
The Workflow
Our proven process from discovery to final delivery.
Assess
We establish exactly what stage your book is at and what is realistically achievable from here.
Position
We define the genre positioning, target readership, and the angles that make this book compelling.
Plan
We map a promotional timeline built around your release date and goals.
Execute
The plan feeds directly into content creation and campaign delivery.
Ecosystem Integration
This is the foundation every other service builds on. Positioning decided here shapes the Instagram Promotion, Promotional Graphics, and Author Website that follow.